SERVICE Content Partnership

You’re stretched thin. Your content shouldn’t be.

There’s always another campaign, another request, another “quick video” landing on your desk.

And with the pressure to deliver polished, on-brand content - fast - it’s easy to feel stretched thin.

A monthly content partnership gives you a safe pair of hands: someone who understands your brand, plans ahead, and keeps your video and photography flowing without chaos, bottlenecks, or extra work landing on your desk.

A monthly system for

consistent, strategic content

delivered without fuss.

1

Strategy & Planning

Each month we sit down for an hour to plan what’s coming up - campaigns, BAU, internal projects - and map the content that’ll support it. Clear, simple, and always aligned to your brand goals.

2

Shoot & Edit

You get a full shoot day plus dedicated edit time, handled end-to-end. I take care of storyboards, schedules, filming, and post-production so you’re never stuck chasing creatives or managing chaos.

3

Delivery Done Rght

You’ll get everything polished, captioned, resized, and organised - loaded into your personalised library so your team can grab whatever they need, whenever they need it.

Your content performs because it’s planned properly.

I take the time to understand your brand and goals, then bring the structure, organisation, and creative direction to match.

Instead of a big agency team, you get one experienced creative who knows your brand, keeps things moving, and makes the whole process feel simple.

Keeping a national retailer’s content fresh, consistent, and on-brand.

Target Furniture needed video content that could keep up with fast product turnover, seasonal campaigns, and an ever-evolving brand experience – without adding more pressure to their marketing team.

Through our ongoing partnership, we plan, film, and deliver a steady stream of high-quality video that feels aligned, elevated, and easy for their team to use. Everything runs smoothly, the assets stay organised, and the content accurately reflects their high-end in-store experience.

Here’s just some of the content we create for Target each month.

Cuba Outdoor Collection Showcase

A clean, polished product video highlighting Target’s Cuba outdoor range – one of a series created for their website, social channels and paid ads. Shot to feel elevated, cohesive and easy to repurpose across campaigns.

One Tree Hill College Community Story

A heart-led community piece capturing Target’s support of the One Tree Hill College Trade Academy as students renovated and staged a former state home. A story about craftsmanship, collaboration and the impact of industry partnerships – made for web and social.

Easter Competition Promo

A fun, fast-paced promo created for Target’s Easter competition – complete with adorable kids in bunny suits, chocolate-fuelled chaos and bright, playful visuals made for social.

King’s Birthday Sale TVC

A polished TV commercial showcasing Target’s King’s Birthday weekend offers. Strong visuals, clear messaging and on-brand energy for broadcast and digital placements.

King’s Birthday Sale - Social Cutdown

A short, high-impact social version of the TVC – designed for fast scrolling and quick retention across Instagram, Facebook and paid placements.

"Working with Michelle is fuss-free."

"She understands intuitively what we’re trying to achieve and feels like a satellite member of our tight-knit team.

The content she creates helps us keep our video assets up to date, adds real perceived value to our products, and supports a seamless omni-channel experience.

We’ve also improved cost efficiencies by working smarter to batch content."

— Tonia Reid, Marketing & Creative Director, Target Furniture

Let's make it monthly

Book a discovery call

What's included every month?

Monthly strategy session

A one-hour planning meeting to map out campaigns, priorities, and opportunities so every piece of content has purpose and direction.

Storyboards + shotlists

Clear, structured prep so we’re fully aligned before we hit record - no surprises, no crossed wires, no wasted time.

One dedicated filming day

Video and photography captured in a way that feels human, consistent, and completely on-brand - whatever your team needs that month.

Up to 12 hours of editing

Shaping, polishing, captioning, resizing and preparing every asset so your content is ready to roll across all your platforms.

Production time included

All the behind-the-scenes work handled - scheduling, comms, file management, backups, and keeping everything organised (so you don’t have to).

A personalised content library

Your video and photography stored safely, clearly labelled, and easy to grab anytime. No more digging, no surprises.

Investment: $5,000 + GST per month

A simple month-to-month partnership. No long contracts, just great content, consistently delivered.

Your content sorted.

Every month.

Not much at all. We have one one-hour strategy session each month to map out priorities, and from there I handle everything - planning, filming, editing and delivery. You don’t need to chase me, hand-hold, or manage anything. I work like an extension of your team, just without the extra workload.

It depends on what you need. Some months it might be a polished brand, recruitment or internal comms piece. Other months it could be a bank of social content or product updates. We use your strategy session to plan what will make the biggest impact that month, and I shape the shoot around that. It’s always tailored to your goals.

Totally fine — I’m flexible. Because I’m not a big agency with layers of process, we can pivot quickly when priorities shift. As long as we stay in communication, we can adjust the plan to support whatever’s coming down the pipeline.

I get it - content needs naturally ebb and flow. Your monthly partnership guarantees your filming and editing time is reserved, even in quieter months, so you’re not scrambling when things ramp up again. If you ever need to pause or step back, you can do that at any time with one month’s notice. No lock-ins, no stress, just a reliable rhythm that adapts to your workload.

Yes - brand alignment is a huge part of how I work. I spend time understanding your tone, audience, internal language, and campaign goals so everything feels seamless. Once I know your brand, I move fast and independently, and you’ll never get content that feels “off”.

Just me - always. You get my 25+ years of experience in directing, shooting, interviewing, and producing. No juniors, no bloated crew, no surprises. A calm, organised lead from start to finish.

Storyboards, schedules, shotlists, backups, content libraries - all sorted. Every asset is labelled, easy to find, and delivered ready to use. Your team won’t need to dig for files or ask “where’s that clip from 2023?”

Easy, you can add extra shoot time or editing time as needed. The monthly partnership gives you a solid foundation, and you can scale up for launches, campaigns or busy seasons.

Absolutely. I can help you articulate the strategic benefits, expected impact, and workflow improvements so you can bring your leadership team on board with confidence. I’ve worked in large organisations - I get the politics.

Let's make it monthly

Book a discovery call

Prefer to email? [email protected]

Your monthly content engine

You’re stretched thin. Your content shouldn’t be.

Your content performs because it’s planned properly.

Keeping a national retailer’s content fresh, consistent, and on-brand.

"Working with Michelle is fuss-free."

Let's make it monthly

What's included every month?

Investment: $5,000 + GST per month

How much time will this take from me each month?

What can we create in a day of filming?

What if our schedule changes or something urgent comes up?

What if we need less content one month?

Will you understand our brand and tone of voice?

Who will show up on shoot day?

How do you keep everything organised?

What if we need more content in a particular month?

Can you help us communicate the value of this internally?

Let's make it monthly